Helping others fall in love with their life again.
My mission is to create the conditions for others to be their best selves.
I do this so that they can fall in love with their life again.
I believe, when we love our life and our place in it, we can:
Equally, I believe when holding meetings and workshops:
A better customer experience for 100 million people
"We know why we do what we do, but continually improving how we get there takes focus, commitment and at times, a helping hand. When we asked Brad how we could do things better, we got some enlightening feedback. Together we found that focusing only on ‘value added’ actions delivered better results for our clients, and ultimately a better customer experience for the 100million people who use our buildings every year. Every single person at S&P built greater confidence in knowing their focus and attention was where it needed to be, resulting consequentially in a better work/life balance. Working with Brad has enabled good stuff to happen and for us to see why improving our focus has had a positive impact in many aspects of our professional life. I personally used our learning to help shape better outcomes across my home life as well as those commercially driven outcomes related to running the company. Brad’s thinking truly changed our behaviours, the impact was contagious and a key factor in the continuing success of the team, the business and the outcomes we all desire."
Start-up Growth Strategies
Better strategiesnic growth and delivering on exit commitments, was front of mind for this Executive Chairman of a fast-growing software start-up. The one-to-one coaching program focused on what was important for her personally and professionally, and how could her skills be evolved and leveraged. The program helped my client to uncover more options and to see how she could leverage them to drive business growth.
Thriving through difficult market conditions
When things are going well, it's already challenging to ensure mental and physical well-being in addition to maintaining profitability, cash flow and employee engagement. For this mid-size company Co-Owner and Managing Director, things got even more challenging when market conditions forced the company into a restructuring situation. Staying productive and resilient in the face of significant financial pressure became the aim of this focused coaching and mentoring engagement. Four years later and the business, it's employees and my client are thriving, having built on the intervention to establish professional effectiveness across many aspects of day to day operations.
Lifestyle Coaching & Employee Engagement
Maintaining life quality and business success are ever present in the mind of the business owner / operator. Things get more challenging, when you add the need to understand and confidently execute an exit plan. In working with this experienced retail business owner, employee engagement surfaced as the key issue. Over the course of nine months we explored self-awareness and resilience building. We brought focus to leveraging strengths in helping others perform at their best. The one-to-one coaching and mentoring program helped the client get the most out of her precious downtime, as well as bring the business and its employees to a place where her eventual retirement was more secure.
Lifestyle Coaching & Career Confidence
Professional success takes effort and focus. At times the conditions we are faced with cause us to lose confidence in ourselves and the plan. This was the challenge for a Partner in a mid-size legal firm. Seeing a missed promotion as an opportunity rather than a setback, is the key first step, however it's not always enough. Over the course of this one-to-one coaching and mentoring program, I helped my client reassess her strengths and value, and use it to stay productive and further develop resilience. This enabled her to leverage the opportunity to its maximum, continue to thrive and accelerate the momentum of her career.
Lifestyle Coaching & Entrepreneur Success
Entrepreneurs build on their failures to maximise the gains from their successes. Failures have a cost, including emotional, financial and in trust. For this entrepreneur and skilled digital marketeer, building success after a succession of failures wasn't in question in his mind, however his supporters were tiring of the journey. Rebuilding the trust became the focus of this coaching and mentoring program. Over the course of 6 months, I helped my client with several aspects. He built further self-awareness of his strengths. He learnt how he could be more effective. He grew understanding of emotional intelligence, empathy and using feedback to his advantage. We then used all of that to determine how he could work better with his stakeholders. This helped him better share his energy and enthusiasm with those that supported him, enabling him to realise success again.
Employee effectiveness & Team Synergy
Individual effectiveness is one thing, however effectiveness within the team interaction brings things to a whole new level. This was the theme explored by the Executive Chairman of a fast-growing software start-up. Over the course of the 3-month program, I worked with each member of her team on their personal effectiveness, engagement and resilience skills. The results were dramatic. The heightened awareness of each one's strengths and highest points of contribution, coupled with the understanding of the impact of each other's activities, enabled greater levels of output across the team. Minor conflicts were a thing of the past and innovation thrived.
Excellence in Leadership
Growing the senior leadership team's engagement and resilience skills was the challenge given to me by the Country Managing Director of a global player in the medical devices and healthcare sector. Over the course of two years I worked on a one-to-one basis with new comers to the leadership table. Self-awareness of strengths, emotional intelligence and professional effectiveness were key topics covered during the programs. These activities enhanced their high potential and thus fast tracked their journey into fully productive managers.
Maximising the Investment in High Potential
When you invest in professionals with high potential you want to ensure your investment isn't in vain. This was the desire of a Manager of a group of 14 entrepreneurial high performers. The program that I designed and delivered aim to build awareness of values and signature strengths. This awareness helped them focus their energy and attention where it best served them. They were able to better allocate their time and leverage the resources available to them. This approach reduced the risk that their high potential got lost in the day to day needs of building value.
Motivating Manager Effectiveness
With flattening organisational structures, medium to large organisations face challenges in maintaining the desired level of motivation in the ranks, specifically when promotional opportunities become limited. Having managers maintain their effectiveness and continue to thrive under these difficult situations was a challenge put to me by a multinational technology company. Working with line managers over the course of 3 to 9-month programs, I helped them build self-awareness of their value contribution and how their own behaviour reflected on the performance of their teams. With better awareness they became more empathetic and supportive of those below, next to and above them. The results helped ensure that everyone continued to thrive.
Maintaining the balance
It isn't hard to appreciate the costs to our personal health, wellness and fitness, when we focus only on meeting the needs of our professional commitments. Professionals, including scientists, teachers, accountants, project managers and even a doctor, use my method to help them ensure their professional effectiveness didn’t detract from their engagement with their families. They also wanted to maintain well and healthy lives. Improving their professional effectiveness has helped them bring a new outlook to managing time, has them confidently juggling several commitments, has them thinking with better focus and clarity, has them completing more of the important things, has them more relaxed about future commitments, and gave rise to more harmony with colleagues and loved ones.
How I do it
Coaching & Mentoring
My approach involves working together, with my clients through one or more twenty-six-week cycles, either delivered as in-person style programs or online via video conferencing.
An in-person style program will typically include the following elements:
- A fortnightly 2-3-hour face-to-face / one-to-one workshop.
- As needed check-in video/voice calls.
- Unlimited query, reminder and encouragement interactions i.e. instant messaging.
The in-person style program starts with a no-obligation 3-hour face-to-face session. This first session uncovers the context and sets the framework for the program.
An online video conference style program will typically include the following elements:
- A fortnightly 45-minute video call.
- Unlimited query, reminder and encouragement interactions i.e. instant messaging.
My fee for an in-person twenty-six-week cycle is €15,000; paid monthly, plus VAT as applicable and travel costs.
My fee for an online video conference style twenty-six-week cycle is €1,399; paid upfront, plus VAT as applicable.
Programs are customised to my client's needs. The idea is to ensure minimal resistance is experienced in themselves and others as they strive towards building further abundance in all that they are.
My pricing model is based on my value contribution, as a coach. I am not going to charge you more because you own a personal jet or give you a big discount because you are a struggling start-up. My model allows me to provide value into the new and innovative places which will ultimately help create a better future for all.
My diverse background and skills are leveraged in workshop facilitation, where I wear the hats of a co-designer, lead facilitator, process facilitator or knowledge worker.
I am an active participant in the workshop design and delivery process. This process makes optimal use of valuable resources in solving problems, facing down challenges and strategy building and execution.
Facilitation is delivered via my partners.
Who is Brad?
I am an author, a skilled facilitator and an accredited lifestyle coach/mentor working in partnership with entrepreneurs, business owners and senior executives/directors.
I've coached and mentored dozens of professionals, managers and leaders, and helped them focus on what is important in order to see better balance in all aspects of their personal and professional lives.
I’ve facilitated group learning across multinationals covering offices in Ireland, the UK, Mexico, India, Switzerland, Spain and Czech Republic.
Since 1993, I’ve been bringing people, technology and process together. I’ve worked across functional, geographic and cultural boundaries to deliver over 50 business reengineering, software development and IT transformation projects. I’ve helped launch five businesses and three new business units.
- 6 years leading corporate IT change programs;
- 10 years leading enterprise IT system and software integration services;
- 3.5 years building educational software;
- 3 plus years coaching and facilitating senior managers.
The projects I’ve managed include solutions for Eircom, ESB, Eirgrid, Forfás, Radio Telefìs Èireann, and Cork County Council, as well as the guiding of a 30 strong geographically spread team of software developers in Houghton Mifflin Harcourt from Waterfall to Agile Scrum.
In 2014, I formally branched into coaching and facilitation.
My focus is helping others perform better and achieve better outcomes. As well as measurable success in this regard I have a rich experience of Corporate life, specifically in driving and managing technology adoption within corporate environments, designing and delivering IT solutions, and facilitating agile based web software development.
I create theI create the conditions for others to be their best selves. I do this so that they can fall in love with their life again. I bring creativity, discipline and professionalism to the coaching/mentoring and facilitation of businesses and their leaders. My strengths include creativity, honesty, having perspective and being persistent. And, above all I give a damn. My approach motivates and helps create the momentum to bring about real change.
I have a can-do-attitude and hands-on approach, having employed a multitude of coaching tools, business models and frameworks, and used project management philosophies from the early incarnations of Prince and PMBOK, to Waterfall and to Agile Scrum. I consider continuous improvement as a matter of course and I am skilled at understanding and transforming sales, business and delivery processes and technology.
Fried Chicken is Awesome - Finding YOUR way in a world gone mad. (2019)
Order at FriedChickenIsAwesome.com.
In searching for certainty about choosing the right path, there is a stark truth. The truth is that choice carries burden. The burden of past and future choices. Without a crystal ball to see the future, and without the right skills, relief from the burden of choice comes down to one shocking reality. It means giving up the ability to choose. Giving up choice, or more importantly, not taking responsibility for the outcomes, frees you of the burden of choice. However, that freedom comes at a huge cost.
I am serious when I say fried chicken is awesome. I concede that the first few mouthfuls are the best. The spices, the load of salt and the grease. And I concede it’s a downwards spiral after that. However, all that doesn’t diminish how good it was at the start. It doesn’t take from the intention to eat it. It doesn’t take from the belief in the awesomeness of those first few bites.
In this striking and open account, I share my fall, the growth and the insights as I found my way.
I share how I found choice without burden.
Learn more at FriedChickenIsAwesome.com.
Coaching growth and success...
To create the conditions for individuals in corporate environments to be their best selves, I also work with:
BetterUp helps organisations drive transformation through lasting behaviour change for all their key people.
As an associate coach, I deliver virtual one-to-one coaching to help high performing individuals learn and grow. As well as assisting their organisations, the coaching helps these wonderful people find better forms of engagement in all aspects of their life experience.
Visit BetterUp.co to learn more.
Facilitating the conditions...
To create the conditions for large groups to be their best selves, I design and facilitate workshops via my partners:
Starfish Taylor helps large, multi-national organizations solve complex problems through creatively designed, artistically-inspired, event-based consulting projects, meetings and workshops, and targeted advisory services.
The Difference is PwC's collaboration and co-creation methodology - bringing client's best minds together to build solutions with the alignment and buy-in required to make change stick.
Visit PWC UK to learn more.